All things print

Seems like print buyers are always waiting until the last minute to "pull the trigger" on campaigns.  That puts all the pressure on printers to respond faster to orders.

Print Direction, Inc. (PDI) of Norcross,GA was feeling the pressure and installed an Inca Onset S20 UV flatbed press to increase capacity and respond faster to customer demands for high quality point-of-purchase (POP) display graphics.  “Within only a few weeks of installation of the Onset S20, we were already moving jobs from our screen presses to the S20,” said Bill Blair, vice president, Sales and Marketing for Print Direction, Inc.   “The Onset allows us to turn medium-sized jobs quicker, and more efficiently.  It also gives us the competitive advantage to win more business.”

“Our strategy is to grow the display graphics business by using the Inca Onset S20 to fulfill orders quicker than with screen or offset printing – nearly on demand,” commented Blair.  Blair then said, “We’ve even joked internally that the S20 is ‘so fast’ that we may need to install a ‘drive-up window’.”

North Carolina Screen Printer Now Producing 40% of Output Digitally with Exceptional Quality-to-Speed Ratio

King International Corporation (KIC™) of King, North Carolina installed an Inca Onset S20 UV flatbed press to increase capacity and respond faster to customer demands for high quality point-of-purchase display graphics. KIC has been in business since 1977 and specializes in screen printing, but in 2006 began integrating digital technology into its workflow.

“By 2007, 20 percent of our business was digital and with the integration of the Onset S20, 40 percent of the work we are producing today is digitally printed,” said Chris Smith, CEO, King International Corporation. “Since its installation, we have been very happy with the speed, quality and the increased capacity the S20 has provided to my business overall. One of the outstanding reasons I chose the Onset S20 is because it offers the best quality-to-speed ratio on the market.”

“Prior to installing the Onset S20, if a customer asked us to produce 100 large POP display posters in two days I couldn’t have done it,” explained Smith. “Now I can accommodate these last minute, fast turnaround orders offering my current customers additional service that I previously wasn’t able to supply. At KIC it’s very important that we provide personalized service with unmatched quality and value for on-time production and delivery. The Inca Onset S20 is helping us stand by this promise.”